Internet Marketing - How to Make It Work for You

It's important to pro-actively explore new avenues in the digital marketplace. Internet marketing can provide new opportunities as well as challenges to the independent publisher. How can we make the most of this medium for promoting and marketing our catalogues, songwriters,  and artists? And how can we measure the effectiveness of our online marketing efforts?  This panel will discuss which platforms are the most promising and how they can be effectively used.

Panelists

Ariel Hyatt
Ariel Publicity and Cyber PR

Lou Plaia
Founder / VP Music Industry Relations, ReverbNation

Leslie Poston
Founder, Uptown Uncorked

Justin Shukat
General Manager and Partner, Primary Wave Publishing

Dick Huey
CEO, Toolshed Digital Media Marketing

Moderators

Marc D. Ostrow, Esq.

Mary Beth Roberts