LICENSING IN THE DIGITAL AGE: Deals, Risks and Challenges in Physical and Virtual Media

The Copyright Society of the U.S.A. is pleased to invite you to a program on Tuesday, May 18, 2010, entitled:

LICENSING IN THE DIGITAL AGE:
DEALS, RISKS, AND CHALLENGES IN PHYSICAL AND VIRTUAL MEDIA

Licensing is a powerful tool generating billions in revenue. However, the risks and complexities of licensing have multiplied in recent years as new technologies have created new marketing platforms in the physical and virtual worlds. To help you understand, navigate and succeed in this new marketplace, the Copyright Society of the U.S.A. has assembled a distinguished panel of licensing practitioners that will provide you the practical guidance you need.  

Location and Date of the Program:

May 18, 2010 at Anchin, Block & Anchin LLP
1375 Broadway, New York City, 23rd Floor (located at 37th and Broadway).

Time:

6:00 p.m. -- 6:30 p.m. Registration, networking and light refreshments
6:30 p.m. -- 8:00 p.m. Program
There is no charge to attend this program.

To Register, please contact Amy Nickerson at amy@csusa.org or you may call her with questions at (212) 354-6401.

Panelists:

Mary Beth Roberts will discuss the dramatic changes in music licensing and how music publishers are attempting to capitalize on them. She will talk about how copyright owners, faced with a decline in traditional royalties caused partially by music piracy, have gained new sources of revenue from third parties who increasingly use music to enhance and exploit their brands.
 
Mary Beth Roberts founded High Standards Unlimited, a consulting business for international and domestic music licensing.  She was formerly VP of Catalogue Development at Sony/ATV and Famous Music Publishing.  For over 20 years, she led concept development, copyright placement, marketing, negotiations and licensing of music used in synchronization, consumer products, new media, wireless entertainment and internet marketing.