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October 20, 2011

Time: 11:30 a.m. - 1:45 p.m.

Music Supervision in Alternative Markets: Independent Films, Reality TV, Sports Programming & Soundtracks

This panel explores lucrative opportunities in music placement outside of the major film/TV market. Far from ancillary, music placed in indie films, reality shows, sports programs and soundtracks can show beneficial results for copyright holders and artists alike. 


Jerry Davis
Music Supervisor, Fox Sports

Robin Kaye
President, SyncroniCity

Brent Kidwell
Music Supervisor

Jason Markey
VP, Relativity Media

Peymon Maskan
Music Supervisor


Michelle Belcher
Head of Film & TV/GM West Coast, Primary Wave

AIMP Panel

Place: View Map
House of Blues
8430 Sunset Blvd.
West Hollywood. Valet parking, on site, $7. Call for directions.

From left, Jerry Davis, Brent Kidwell, Michelle Belcher, Peymon Maskan and Robin Kaye.

Photos by Liz Redwing, courtesy House of Blues, Sunset.

Additional Speaker Information

Jerry Davis is a 28 year veteran of the music business starting as a campus concert promoter moving to a wide variety of related professions including: radio promoter (KALX), music publisher (Famous Music), record company executive, ASCAP Director of Repertoire for Urban music and, for the last 13 years, the Music Supervisor and Director of Fox Sports / Fox Sports Net (News Corp). Throughout his career Jerry has been at the center of the West Coast Hip Hop community. At ASCAP Jerry created groundbreaking educational seminars for urban and hip/hop communities attracting artists such as Cypress Hill, NWA, Tone Loc, Ice Cube and others. As a result of his success at ASCAP, Jerry landed a distribution deal with Interscope Records and formed a boutique label, Poetic Groove Records. Jerry’s next stop was as a manager with One Nation Management, a label focused on the management of producers including Keith Crouch, Brandy, Tamia, Tevin Campbell, and Bebe and Cece Winans. At Fox Jerry has placed music within several World Series, The NBA Playoffs, The Superbowl and countless baseball, hockey, basketball, football, collegiate events and national shows in addition to assisting the music needs of various News Corp entities, including Fox Sports, Fox Sports Net, Fox Sports World, The Soccer Channel, Fox College Sports The Big Ten Network and The Speed Channel.

Robin Kaye - Coming from the artist and record side of the music industry, Robin first worked for Waylon Jennings in Nashville, eventually joining MTM Records as VP of Artist Development. After 2 years as an artist manager at Sound Management in Chicago, Robin relocated to Los Angeles and following a brief stint in music publishing, joined the Film & TV Licensing department at Universal Records. 3 years later, PolyGram Records hired Robin to integrate the music licensing divisions for their group of labels and she ran the combined Film & TV Division until it's sale to Universal. In 2000 Robin started SyncroniCity, initially representing labels and artists such as Andrea Bocelli, Kenny Loggins, Lang Lang, Donnie Osmond and Steven Bishop. Now SyncroniCity focuses strictly on Music Supervision for music intensive shows such as American Idol, Q'Viva, The Dance Scene, Dance Your Ass Off, The Singing Bee, Your Chance To Dance, Miss USA, Miss Universe, American Inventor and Adventures of Power.

Brent Kidwell stands as one of the foremost music supervisors in reality television. With more than 50 reality series to his credit, including The Real World, Road Rules, Making The Band, Miami Ink, and The Rachel Zoe Project, he specializes in the placement and clearance of contemporary pop, rock, hip-hop and reality-styled underscore. Beyond reality, Brent has overseen the music for live performance series Rock Star: INXS, But Can They Sing?, In Search of The New Partridge Family, and news shows The Insider, E! True Hollywood Story, and MTV’s Driven. His background as an artist manager for bands Something Corporate and emo-rock pioneers Sense Field, allowed Brent to have his own “Almost Famous” time in his life. After graduating from the University of California, Irvine, he began his career as a journalist and music critic for national publications Ray Gun, Bikini, Detour and L.A. Style. He has the distinction of being the first American journalist to interview the seminal British band Radiohead and then went on to work as the studio supervisor for film composer Hans Zimmer where he discovered his dream career of music supervision.

Jason Markey has had a career spanning over 20 years in the music business. The last 3 years have been at Relativity Media as a Senior Music Executive working on films and soundtracks for titles such as: Hanna (The Chemical Brothers), The Debt, Bridesmaids, Immortals (Nov. 2011), Like Crazy (Oct. 2011), Limitless, Dear John, A Single Man, The Adjustment Bureau, MacGruber, Repo Men, Couples Retreat, Biutiful, Brothers, etc. Previous to Relativity he served as an A&R Executive working alongside music’s greatest luminaries at: MCA Records, Arista Records, American Recordings and Immortal Records were he was responsible for the signing of 30 Seconds to Mars among others.

Music supervisor Peymon Maskan's most recent work is the drama "Norman" (Richard Jenkins, Adam Goldberg, Dan Byrd) in theaters Oct 21st with the Soundtrack by Andrew Bird released October 11th (Mom+Pop Records). Just out of theaters is the Sony comedy "A Good Old Fashioned Orgy" (Jason Sudeikis, Will Forte), and indie romantic comedy "6 Month Rule" premieres at the Austin Film Festival in late October. And he just wrapped "Vin Diesel Presents: The Ropes" (Fox), an innovative direct-to-Netflix series premiering late 2011. Peymon is an LA native, graduating in 1999 from USC's Film program.

Michelle Belcher has over 18 years experience having started in the world of soundtrack production with Morgan Creek, Columbia Records and Arista Records. She then moved on to BMG Music Publishing where she pitched, placed and closed deals for artists including Coldplay, The Who and Christina Aguilera, among many others. She has also music supervised films; District 9 (Produced by Peter Jackson) and The Resident (a Hammer Film starring Hillary Swank). She is a board member of the Los Angeles Chapter of the AIMP and routinely speaks on and moderates industry panels.

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