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January 16, 2013

Time: 5:30 - 7:00

Optimizing YouTube: maximizing your impact with the platform


Online video has created a new ecosystem for content creators, delivering the work of songwriters and musicians to a global audience. The continued growth of user engagement on YouTube, coupled with the company’s licensing efforts, presents new ways for publishers to drive revenue and maximize awareness. The panel will discuss ways to monetize and control your content, gain insights to maximize revenue and to consider multiple licensing options.  


Patrick Sullivan
Strategic Partner Development Manager, Google

Scott Sellwood
Strategic Partner Development Manager, YouTube

John Raso
Vice President, Client Services, HFA


Alisa Coleman
Senior Executive Vice President, ABKCO

AIMP Panel

Place: View Map
Jolly Madison Hotel Towers
22 East 38th Street
New York, NY 10016

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