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AIMP PANELS

February 18, 2016

Time: 11:30 am - 1:45 pm

BLURRED LINES? The New TV Music

There used to be a clear distinction between network TV vs. cable TV.  But technology and the ever increasing need to market to and draw in viewers to new and returning series from any “TV” outlet are blurring the lines and in some cases pushing the boundaries of what might feel “traditional.”  So how does this affect the music needs and ultimately the music used?  Join us for a wide-ranging conversation with experienced music supervisors and executives on how music use in “TV”  is being affected by the swirling technological and marketplace changes while still needing to support the storylines.

Panelists

Janine Scalise Boyd
VP Music, Creative & Business Affairs, Starz Entertainment

Jennifer Ross
Format Entertainment

Madonna Wade-Reed
Music Supervisor, Whoopsie Daisy Music

Moderators

Carianne Marshall
Partner, SONGS Music Publishing & AIMP Board Member

AIMP Panel

Place: View Map
Lawry's The Prime Rib
100 North La Cienega Blvd. (near Wilshire)
Beverly Hills, CA 90210

From left, Madonna Wade-Reed/Whoopsie Daisy Music, AIMP board member Carianne Marshall/SONGS Music Publishing, AIMP President Michael Eames/PEN Music Group, Jen Ross/Format Entertainment and Janine Scalise Boyd/Starz Entertainment.  

Photos by Diego Lopez & Liz Redwing, courtesy of Lawry's The Prime Rib.

Additional Speaker Information

Janine Scalise Boyd has taken a lifetime's passion for music, coupled with a strong affinity for business, then applied it towards helping to create a music department within the business and legal affairs unit of Starz Entertainment, one of the fastest growing entertainment companies. In her nearly 10 years at the company, Scalise has built and overseen such functions for Starz Originals TV series, Starz Promo's, and in-house and third-party projects. Her responsibilities include recommending music options to producers and show runners, managing music supervisors for the shows, negotiating music agreements for TV series, Promo's, Trailers, and feature films; instituting a publishing arm for Starz; managing the music budget, composer fees and more; overseeing music recording sessions; and other jobs that involve maximizing the music in live action productions. Scalise began shooting music videos and working in video production when she was still a teenager in Long Island. After studying video production and music in college, she spent five years in the fashion industry in New York, before moving to Los Angeles to pursue her ambitions in music. Current shows: Ash vs. Evil Dead, POWER, Black Sails and Flesh & Bone.

Jen Ross has left her stamp on some of the highest-profile television series currently on the air, including the music-centric Fox hit Empire (created by the Oscar-nominated team behind The Butler, and produced by Brian Grazer) about the royal world of hip-hop. She’s also sculpted the sound on the hit ABC / Marvel series Agent Carter, a period show that combines post-war mood and comic book adventure into one stylish package. Ross’ impressive CV also includes another music-powered series, NBC’s Smash, as well as the Emmy-winning Showtime anthology Master of Horror (where she worked with veteran genre directors like John Carpenter and John Landis), the sexy CBS crime drama Reckless, the upcoming Netflix original series Grace and Frankie (starring Jane Fonda, Lily Tomlin, and Martin Sheen), the STARZ drama series Power, and the Cartoon Network show about videogames-come-to-life, Level Up. Her big screen work includes the Adam Carolla comedy The Hammer, and Catherine Hardwicke’s upcoming romance Miss You Already, starring Drew Barrymore and Toni Collette. Ross is a Los Angeles native who grew up around the entertainment industry, and soaked up the power of music and movies during her early years (particularly in John Hughes’ influential, soundtrack-fueled films).

Madonna Wade-Reed, owner of whoopsie daisy, is an independent music supervisor for film and television. Madonna is currently supervising the ABC series “American Crime” and the CW series “Reign.” and has credits for television that also include work on such shows as “The Shannara Chronicles”, “Ascension,” ”Do No Harm,” “Jane By Design,” “Blue Mountain State,” “Smallville,” “Castle,” “What About Brian,” “Barbershop,” “One Tree Hill,” “Alias” and “Felicity.” Film credits include work on “Lovesick,” “A Thousand Words,” two “Fred” films, “The Perfect Score” and “My Boss’s Daughter.” Prior to her career in music supervision Madonna honed her skills as an assistant in feature films, a personal assistant to a producer, a well-known actor and lastly, a successful commercial director. A love of music lead to a career move into music video production and later the position of Head of Music Video at Spy Productions in Los Angeles. All of these experiences allowed Madonna to segue her love of music into her present career as a Music Supervisor.

As Head of Creative Licensing and a Partner at SONGS Music Publishing, Carianne Marshall has helped build SONGS into an indie powerhouse where the majority of the writers in its catalog generate revenue. Carianne and her team are the go-to music source for blue chip brands and have synchs in the hottest television shows and movies. She is the caretaker of such epic hits as Lorde’s “Royals” and Jason Derulo’s “Talk Dirty,” not to mention hit tracks from writer/producer DJ Mustard, Diplo and The Weeknd, playing an integral role in SONGS’ rise to the Top 5 music publisher according to Billboard. Carianne has extensive experience finding placements for songs in films, television shows, commercials, video games, and trailers. Previously, Carianne was Director of Film & Television music at Universal Music Publishing and was a Film / TV Executive at DreamWorks Music Publishing. Earlier in her career, Carianne held positions at artist management firm Vox Productions and, subsequently, at Elektra Records.

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